Lefty G Balogh

How viral marketing between Facebook and LinkedIn increased group memberships in less than 2 months. I know I have not come back to you for a while on the results of the viral marketing campaign to boost the membership of my LinkedIn alumni groups. Here is a little update. We are past the first round …

Both SEO Management Kent and Social Media Management London got their own page for a very good reason. I noticed these two niches while planning out some link-building campaign for my own site, and thought these two would be a perfect match, after all, this is what I do.   SEO Management is all about …

How to make a professional presentation video It is easy to make a presentation video using the Prezi online platform. It is free and easy to use, and you can choose from several ready-made presentation video templates. Prezi is not the traditional sequential presentation. It invites and encourages interaction, so your video presentation will be …

Growth, Demographics and Activity Statistics for LinkedIn Groups I know it is not like me to praise anyone too much, never mind the same company, and definitely not twice the same week. Well, there is no denying… Some people at LinkedIn actually came up with a great idea, and put it to good use. I …

I know that your web-people told you that you need to put some serious SEO efforts behind your site. “Because it’s gonna help you rank higher”, they said, and probably added that you need to do some link-building as well, because that is the bread and butter of SEO. Fantastic. But the truth is that …

Online Community Management – Real Life Meetups Just wanted to let you all know that following the ramp up of the Omniture community I started back in November 2011, we just finished a series of real-world meetups for analyst in North America and the UK. I am greatly indebted to a lot of people who …

As a result of this Quixotic Quest for a mobile analytics vendor, I started the “Omniture” group on LinkedIn. Join Today! Omniture – Adobe SocialAnalytics – Seriously dubious solution Below is my correspondence with Omniture about: Their sales process and how it failed. About their own social presence and how it failed. And about their …

Why Google pulled the plug on Benchmarking in Analytics and How to bring it back. Help us save benchmarking in Google Analytics: http://bit.ly/bringbackbenchmarking LIKE and Comment, please. Adding insult to injury, Google simply removed benchmarking from analytics, saying, oh – adoption was not fantastic. You gotta be kidding me… http://www.google.com/support/forum/p/Google+Analytics/thread?tid=3d0b370dc9caccaa&hl=en Instead of saying the tool …

Tag Cloud Tools: One for the eye and one for SEO There are way too many word and tag cloud tools out there. I tried most of them and the vast majority is plain useless – ie I am not going to use a cloud that gives 100 links back to the tool. Or, I …

SEO is good at bringing in free traffic. If you know that people in your online shop buy loads and loads of organic mint jelly, do your keyword research for related terms and optimise your pages and pictures and tags for those. It is the slow and steady here. No spectacular results overnight, but persistent …

How to separate the wheat from chaff online I know at first the whole comparison sounds ridiculous. The spammer is that sly shady looking bloke who keeps posting all kinds of stuff, while the power user is the knight in the shiny armour who keeps posting all kinds of stuff. And that is exactly the …

I know… why would you need this if you can use the sidebar widget. You can always add your Facebook Apps page to the sidebar, so people can like you. Well, true. But what if you want to embed several Facebook Apps. You may be a developer who wants to showcase his latest and greates …

WordPress for Android 2.0: What a useless piece of junk I love WordPress. I regularly post about it. I regularly recommend it to everyone who starts blogging or wants a good website. I run 30+ sites on WordPress. On average I write 12 posts a week from my mobile. Almost 300 posts since July. I …

LinkedIn – Three Good Things in a Row I know I am a lot more prone to grill big brands here than to praise them. And I definitely am most unlikely to praise the same company twice. And what is even worse, I am now forced to do it with LinkedIn for the third time. …

Eating Spammers for Breakfast No freudian slip, no mistake, that’s what all social community managers should do. Out of selfish, financial reasons, getting rid of spammers is the best way to protect your community. The cost of spamming in Social Community Management It is expensive. Very Expensive. Yes, it is quantifiable. Yes, it is measurable. …

Twitter rules, tools and techniques #1 Rule – Hard and Fast – Do NOT get your account suspended I know it wasn’t your fault. I believe you. They don’t. You can’t really tell the guys at Twitter that you forgot to readjust your settings on Tweetattacks (You know you are not even supposed to use …

There are many ways to skin a cat, and also many ways to respond to criticism in social media today. Ben Gaines, ex-omniture now ESPN social media pro gave everyone a lesson in how pros do it. His comment arrived almost two weeks ago – saving Omniture, his former employer quite some headache. His comment …

Latest LinkedIn Statistics at a Glance LinkedIn Infograpfic Update I am creating a new LinkedIn Data Visualisation. Add your comments and ideas about what you would like to know, and I’ll dig it up for you. Thanks. LinkedIn Membership Highlights 100 million members from 200 countries 2,000,000,000 people searches in 2010 on LinkedIn Executives from …

The Current state of the market: No proven business model All the ad network business intelligence is rather woolly, there is not much hard evidence to back claims about its size. User behaviour is still almost completely unknown (how many of you have ever clicked on a mobile ad?) Many of the ad networks are …

Taking stock of how many members and Likes there are in each group ELTE: 563 members – 18 Like-s BME: 1553 members – 5 Like-s Corvinus: 1333 members – 7 Like-s ELTE is a bit of an odd one out, because I had already started with a discussion in the group, telling people that we …

Short and long term effects – We need to go through a learning curve The free – purely ad funded service is very attractive from as capex is minimal, and take-up rates can be much better than in the other cases. From an opex perspective, this is most costly, and if you are footing operating …

Business models – Are mobile ads an alternative or an additional revenue source? Free, purely ad-funded service There is no proof that it will work. (One of the best online email and social aggregators – Threadsy – just went bust because the ad-funded model did not pay for the servers. And that was web.) Based …

Do you know how much money you have wasted on: Experienced SEO Professionals who promised to get you to the top of page one, but only told you that your site is old and outdated and that the magic “tags” will do the job? Seasoned PPC Advertisers who said they would deliver results, but your …

My overall Technorati Authority is 101, thus I rank 36727 – worth exactly nothing. My Business Authority is also 101, my Rank: 2943, value is zilch. I also have Small Business Authority which is 120, that puts me as high as 1590 – yepee, wake me up when I am #1. Started a few new …

Best website testing tools? What for? – Top 3 Best Website Testing Tools You are right. I also found it a little over-cautious when a mate of mine wanted to optimise his personal site for speed, saying that he read it affects his ranking in search. It does, but the engines will still serve you …

Easy steps to Build Online Communities? It ain’t easy. Whoever gives you his “10 Easy steps to build online communities” has either never done it before, or works for a big brand and has no idea about the real world, or is trying to sell you something so he has to make it look really …

You got wind of a competitor investing big money into Google PPC. If it’s worth it for him, it has to be a good investment. So you run into the first web-agency on high street and ask for an account manager who can get you going asap. Cool. They will love it. You agree on …

Don’t Panic! Mitigate the Damages the Hacker Caused. Ok, so you reported the PPC account hack to Google and change your password. Is that all? Nope, there is a lot more to it than that. You know what the Monty Python boys say: you never expect the Spanish inquisition. In a similar vein, you never …

Twitter Suspended Your Account? Here’s What to Do… First and foremost, in most cases your suspension is temporary. Second, not all “Your Twitter account is SUSPENDED” emails are legit. Take a look at the image here. This is a fake. It was sent to an email address that was published on Twitter, but has no …

No, my blog is not four years old. Our Google pagerank turned 4. If I come to think about it, all by itself it is pretty meaningless. However, if I put it in a context, say the digital agencies offering SEO, social media and the like it actually is on an equal footing with many …

  London WAW on 30 November 2011 A hundred and twentyfour people have signed up already… You can tell it’s e-metrics… And you can also tell it’s hotshots like Jim Sterne on Anyway, I’ll be reporting from the event via Twitter using the usual #wawlon hashtag. And will follow up with a lil more detail …

Utilizing professional and personal networks in viral social media marketing LinkedIn is a purely professional network. There is very little private social chatter and immense amounts of marketing and networking. The emergence of the LION – the LinkedIn open networker – the person who will indiscriminately add anyone as a contact is the proof of …

It is just complete nonsense… Threadsy closed. It was the best webapp that pulled your emails, tweets and FB updates in from however many accounts you had. I had over 30 email account registered on it. Now, something that worked without a glitch, unlike its competitors, had to shut down because there was no more …

Viral marketing on Facebook and LinkedIn If you have done your preparations, noted down your benchmark data, set up your autoresponders in your LinkedIn groups and tweaked your Facebook Apps, you are ready to roll. If you haven’t, go back to the previous take on how to prepare your viral marketing campaign. Your viral marketing …

Discussion is at the heart of building online communities One of my favourite set of group rules is from the India Leadership Network on Linkedin below. The most important message is right at the start: “Discussions that can be cultivated”. Many people tend to use discussion board either as their own advertising billboards or as …

SEO Management and Social Media Management – Clash of the Niches Over the weekend, as I was doing some keywor research I found these two niches that are right up my street: Social Media Management London and SEO Management Kent. Good news is that both my pages and my post have been crawled and indexed. …

I have had it for 48 hours now. It is the second time the WordPress Android 2.0 app crashed. And I do not want to try again with this complete failure. I have worked in this industry long enough to know that WP can do much better. So I am unwilling to settle. Gimme my …

Selling my reputation -  the Bloggerman cometh I was talking to someone a few days ago, he works for someone big in the industry, and one thing that caught my attention was his mention how blogging has democratised the Conversation. That is, blogging opened up new avenues for discussion, social media made it easy to …

The biggest disappointment of the year – the latest Android WP app upgrade If you are fortunate enough not to have had the upgrade automatically, take my word for it, and do not apply the manual upgrade. The latest app would not be good enough for a beta, never mind for a major “redesign” upgrade. …

My moans have been heard and here is Dan’s response. In a nutshell Uninstall 2.0 Navigate to WordPress 1.5 App for Android Download and install Sorry to hear it’s causing you trouble. We’re working on the 2.0.1 release already, in fact there’s a build over at the dev blog if you want to try it. …

Lefty, Thank you for the opportunity to respond to your blog posts and for taking the time to chat with me last week. We take all feedback extremely seriously and continually analyse where, and how, we can make improvements for our customers and partners. We do acknowledge that your experience was less than optimal in …

Check on your classmates’ stats and more using LinkedIn’s brand new Alumni Feature. Just log in to LinkedIn, and hit this link to see your class. In case the redirect takes too long: http://www.linkedin.com/college/. This is by far the best statistical tool I have seen so far this year, and being a stat and infographic …

Guys… Can you please use your old product version every single day. Then develop a new version based on that experience. Forget concepts and fancy ideas and UX guru advice. Just use it. A second message about the updated WordPress app: I hate it. Adds nothing that I could not live without. Wow. Video… Really… …